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About

I'm Easter Kim — a creative and communications leader based in New York City. For twenty years, I've led product storytelling through successive technology transitions, building teams and narrative systems that work across enterprise partners, professional communities, and global consumers.

Currently Vice President, Global Digital and Online Creative at Estée Lauder, where I've spent over nine years building and scaling the global creative function across motion, content, social, and live activations — reaching 150M+ digital consumers globally.


Career
  • 2022 – Present Vice President, Global Digital and Online Creative — Estée Lauder
  • 2018 – 2022 Executive Director, Global Creative — Estée Lauder
  • 2016 – 2018 Director, Global Digital Creative — Estée Lauder
  • 2014 – 2016 Creative Director — Zindigo
  • 2012 – 2013 Creative Director — BOND Strategy and Influence
  • 2009 – 2011 Creative Director — dotbox
  • 2007 – 2009 Founder — Muscari
  • 2005 – 2007 Art Director — BASIK

Education

Foundation

  • BFA, Communication Design Parsons School of Design — The New School
  • Human-Centered Design IDEO.org / Acumen

Communication design — the discipline of organizing complex information so it's understood by the people who need it — has been the foundation of everything I've done since.


Contact

Get in touch

Based in New York City.